By Sheri

MADONNA IN A NEW AD FOR MDG SUNGLASSES

It was announced in February that Material Girl, Madonna, would be designing a line of sunglasses to be released in May by popular lux fashion house, Dolce&Gabbana. Well, they made it by the end of May and several ads are out similar to the one I included above. Is it just me or is something lacking? I don’t know what it is, but the ad just doesn’t seem creative enough for some reason. (After seeing his creative ad ideas on The Celebrity Apprentice, I’d love to see what Bret Michaels would do with this one!)

The whole look, including the diamond crucifix, screams Madonna as well as Dolce&Gabbana with all the black. So what isn’t working – or again, is it just me? I’ve always thought Madonna was cool, but has she lost her cutting edge? Has she kept too much in a rut? It’s obvious that stars such as Gwen Stefani and Lady Gaga were influenced by not just Madonna’s sound, but her look too.

Are the red lips, blonde waved hair, fishnets and black sexy dresses becoming too common and blase? Don’t get me wrong, Madonna looks great for her age and she’s a great talent. She’s a great choice for the Dolce&Gabbana brand. I’m just not sure the ad will convince the target market to buy the glasses. Hopefully I’m wrong. Dolce&Gabbana  (Domenico Dolce and Stefano Gabbana respectively)  must think the Material Girl is right for their brand. The glasses are MDG – Madonna, Dolce&Gabbana with her name first after all.

By the way, I really do think Madonna is cool. If you must know, I actually watched her 80s movie, Desperately Seeking Susan yesterday. (ahh! Confessions…confessions!) It was painful to watch the 80s style flashback, but at least she was cutting edge then. I’d love to see her start a new trend again! She’s a creative and brilliant woman.